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Top Agent eFlyers for December, 2018

Posted by:BDX Connect Team | Posted on: January 8th, 2019 | 0 Comments

Take a look at our top performing eFlyers for December! Please email us at connect@thebdx.com with any comments.

#1 - Lennar IN
Subject Line:  Join the VIP List for Suffolk at Oak Manor!

#2 - Toll Brothers CT
Subject Line: Bring Your Clients to Our Holiday Open House This Weekend!

#3 - California West
Subject Line: You’re Invited to Main Ranch’s Model Home Grand Opening This Weekend!

#4 - M/I Homes MN
Subject Line: Enjoy Maintenance-Free Living in Minnetrista

#5 - McStain Neighborhoods CO
Subject Line: Hurry. These homes will be gone in a flash.

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Top Agent eFlyers for November, 2018

Posted by:BDX Connect Team | Posted on: December 31st, 2018 | 0 Comments

Take a look at our top performing eFlyers for November! Please email us at connect@thebdx.com with any comments.

#1 - Concept Builders Subject Line:  You're Invited - Grand Opening Event Tomorrow!

#2 - Toll Brothers Subject Line: Now Open: The Brownstones Collection within Edge-On-Hudson

#3 - Payne Family Homes Subject Line: Now Selling! Sandfort Farm is Now Open for Reservations

#4 - Lennar Subject Line: New Community Coming Soon - Suffolk at Oak Manor!

#5 - M/I Homes Subject Line: A Holiday Gift for You and Your Clients

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Top Agent eFlyers for October, 2018

Posted by:BDX Connect Team | Posted on: November 29th, 2018 | 0 Comments

From our agent eFlyers sent in October, we examined several campaigns that had open and click rates up to 40% higher than our averages, and the results are below, this time focused on mobile users. Please email us at connect@thebdx.com with any comments.

#1 - Diyanni Homes Subject Line:  Build with us at The Grove at Yankee Trace

#2 - Lennar Subject Line: Model Grand Opening at Andaré at Remington Pointe North

#3 - Toll Brothers Subject Line: You're Invited to an Agent Luncheon on October 23rd!

#4 - Concept Builders Subject Line: You're Invited - Grand Opening Event Tomorrow!

#5 - Mattamy Homes Subject Line: 5% Commission on Select Homes!

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Top Agent eFlyers for September, 2018 – Mobile Users

Posted by:BDX Connect Team | Posted on: November 1st, 2018 | 0 Comments

From our agent eFlyers sent in September, we examined several campaigns that had open and click rates up to 40% higher than our averages, and the results are below, this time focused on mobile users. Please email us at connect@thebdx.com with any comments. Please email us at connect@thebdx.com with any comments.

#1 - Lennar Subject Line:  Discovery Package Available at Colonial Heritage

Most of our clients use their phones to check mail, so we need to make sure CTA's are easy to click. Lennars displays buttons that are both easy to find and big enough for fingers to click on.

#2 - Dan Ryan Subject Line: Happy Hour Sept 19 at Roy Pitz Brewery!

There are many ways our clients can contact us, but if they're using their phones it's best to go the extra mile and allow them to click on your phone number and call right away. Dan Ryan adds a functional phone contact number that stands outs in the email.

#3 - Veridian Homes Subject Line: Get $1,000 for every $100,000 spent on a move-in ready home!

When adding a menu in your emails, follow Veridian Homes method to make sure there is enough space between each of them so agents don't miss click.

#4 - Traditions of America Subject Line: Designer Model Home Sales Event

Mobile users are not only looking for easy to click buttons, but also easy to read emails. Traditions of America eflyer uses both a font and size that will prevent agents from expanding their screen to try and read your message. Simple as going the extra mile to facilitate their lives.

#5 - Watt Communities Subject Line: New Construction Homes Now Selling!

Images are the first contact agents have to your homes, so, what if they want to see more pictures? Easy as going the same way as Watt Communities and have your pictures clickable to a link that will allow them to see the rest of your community or home. If you have any questions regarding your creative, or would like us to review it before sending, make sure to email us  at connect@thebdx.com so we can assist you.

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Top Agent eFlyers for July, 2018

Posted by:BDX Connect Team | Posted on: August 15th, 2018 | 0 Comments

From our agent eFlyers sent in July, we examined several campaigns that had open and click rates up to 40% higher than our averages, and the results are below. Please email us at connect@thebdx.com with any comments. Please email us at connect@thebdx.com with any comments.

#1 - Cane Island Subject Line:  9 Reasons Cane Island does Summer Best

#2 - Toll Brothers Subject Line: Exciting Things Are About to Happen In Sparks!

#3 - David Weekley Homes Subject Line: Now Offering a Range of Prices in Meridian Ranch

#4 - Mattamy Homes Subject Line: Get Moving Sales Event Happening Now!

#5 - Richmond American Homes Subject Line: New Homebuilder Choice in Oregon

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Top eFlyers for June, 2018

Posted by:BDX Connect Team | Posted on: August 3rd, 2018 | 0 Comments

June was a busy month, but we had some eflyers that stood out form the rest because of their design and layout. Find out the main points for each of them, and please email us at connect@thebdx.com with any comments.

#1 - Toll Brothers Subject Line: Bring Your Clients to our Meet the Builder Event Saturday June 9th!

Toll Brothers presents us with clear information about when the event will be held along with a defined call to action.

#2 - Irvine Pacific  Subject Line: Preview Event June 13 - New Neighborhood Near Irvine Spectrum

Irvine Pacific's invitation is welcoming and simple. The colors on the RSVP button follows the color scheme for the company and is not overlooked.

#3 - Century Communities Subject Line: Phase 3 Homes at Summerfield Now Selling!

An image says more than a thousand words, so make sure your eflyer always shows the best of your homes like this Century Communities message.

#4 - Allen Edwin Homes Subject Line: Tomorrow: New Community in Holt Schools!

We specialize in creating custom design for our clients like Allen Edwin Homes in easy to read formats with just the necessary information your client is looking for.

#5 - LGI Homes Subject Line: QUICK COMMISSION – New Community Grand Opening

The header and main image of your emails will define who clicks and who doesn't, so make sure it's clear and stands out.

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Top eFlyers for May, 2018

Posted by:BDX Connect Team | Posted on: June 6th, 2018 | 0 Comments

We're halfway through the year, and builders are showing up with the highest numbers in our rank just by following some simple design and best practices we share monthly with you all. So, here's how they did it and how you can improve your communications via email with your agents. Please email us at connect@thebdx.com with any comments.

#1 - Calcagni Real Subject Line: Coleman Farms, Cheshire - Muddy Boots Tour Sunday!

Strong contrast with colors maybe the key for this e-flyer, the call to action is simple to get and a good quality photo.

#2 - Lungren Homes Subject Line: New Homes in Burlington from the Low $400's

A clean design and only the main info to show is great to not lose the attention of the agents.

#3 - Echelon Homes Subject Line: Morrisey Lane in Lyon Township Starting from $324,900

More than one picture is always a good idea, the red box helps to highlight some of the main information from this e-flyer.

#4 - M/I Homes Subject Line: Tomorrow: Haven Ridge Model Grand Opening Event

If you are looking to sell something else than just the outside of the house this is a good option, where you add some additional pictures to get a better idea. Also the big buttons for RSVP and direct link to the community

#5 - Pardee Homes Subject Line: Aliento at Sunset - RSVP for the Broker Event

An animated (rotating) image at the top can add some interest -- however, not all platforms support animation, so make sure the first frame is something you want the agents to see.

 

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Top eFlyers for April, 2018

Posted by:BDX Connect Team | Posted on: May 21st, 2018 | 0 Comments

From our eFlyers sent in April, we examined several campaigns that had open and click rates up to 40% higher than our averages to get a sense of what made these campaigns successful, and the results are below. We will continue to post our findings through 2018, and love to hear from you regarding this data! Please email us at connect@thebdx.com with any comments.

#1 - Lennar Northwest Subject Line: OR & WA Communities Coming Soon in 2018

This Lennar campaign highlights their use of new technologies and partnership with Amazon.

#2 - Sterling Ranch Yavapai Subject Line: 10 Acres in Gated Community - First Time Offered!

The logo and other design elements of this Sterling Ranch campaign evoke the western motif of the community.

#3 - NVP Stone Crest Subject Line: Live Near Historic Old Town Warrenton

Another campaign with a strong design theme, NVP uses several artistic touches for their spring campaign.

#4 - Mattamy Homes Tucson Subject Line: Exclusive Stone Canyon Membership Incentives

This Mattamy Homes flyer has a unique design element that highlights both the community's clubhouse pools and the golf course in an eye-catching way.    

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